Data doesn’t provide value if it’s not engaging your audience.
Are your data-heavy presentations:
Easy-to-understand?
Too complex for your audiences?
Challenging to decipher?
Boring and repetive?
Taking too long to build?
Not getting any buy-in?
Even the most complex numbers can be presented with clarity.
We equip leaders and professionals with the skills to:
Turn numbers into persuasive and memorable narratives
Create clear and compelling charts and infographics
Distill and present insights from data to drive decisions
Venture Fundraising
Convince Investors
Turn skeptical investors into converts that open their chequebooks.
Internal Pitches
Win Internal Buy-In
Get ideas accepted and decisions made without endless back-and-forth
Data Storytelling:
One of the biggest business skills of the next decade of digitisation
Gartner predicts that data storytelling will be the most widespread means of consuming analytics by 2025. Adept data storytellers who demonstrate the ability to analyse data, present insights and drive informed decisions will be an essential part of teams across every industry.
Developed for professionals who drive change with data
Technical Professionals
Engineers, scientists and other technical professionals who struggle to bring out key messages in a sea of data.
Sales Leaders
Sales representatives who need to present a compelling story using data to purchase decisions from non-technical customers
Corporate Execs
Executives who need to bridge the gap between numbers and real-world impact to get buy-in from C-level stakeholders and partners.
Equip your team with the power to weave persuasive data stories
Course Description
“If you want people to make the right decisions with data, you have to get in their head in a way they understand. Throughout human history, the way to do that has been with stories”.
We’re constantly surrounded by data, be it KPIs, financial forecasts, customer retention rates. However, data will remain just mere numbers and percentages if they are presented as such on slides. To drive impact, data should be used as a tool that supports key messages and is weaved into clear narrative audiences can resonate with.
HighSpark’s Data Storytelling Workshop empowers learners to:
- Align their data presentations address the needs of specific audiences
- Ask purposeful questions to formulate hypotheses and recommendations that support the creation of persuasive data stories
- Drive business decisions and improve business outcomes with data insights
Learning Outcomes
- Tailor your numbers and information presented to the audience and the business objectives.
- Turn raw data into actionable insights to drive business decisions.
- Craft effective headlines to amplify your key messages.
- Proven framework to clarify and transform visual charts and diagrams.
- Structure a clear and compelling narrative.
- Articulate and convey key messages in an engaging manner.
Our Approach
l Hands-on Exercises & Case Studies
We customise company-specific case studies aligned to real-world scenarios faced by learners. This maximises learnings and ensures that learners can continue applying the principles taught in their day-to-day work.
Proven Frameworks
We break down learning into step-by-step guide that covers proven techniques on how to put meaning behind numbers, design charts, and structure a narrative.
Before & After Visual Examples
We apply the principles taught on learners’ part work to provide clear visual examples of how our frameworks are relevant to real-life work.
“For years, I’ve been trying to break certain barriers in storytelling – how best to engage my audience with presentations, and how to inspire action.
Higher education was limiting, and I found it challenging to build compelling stories. I also found it hard learning data storytelling in-depth through internal learning resources.
The frameworks & tips taught mades a world of difference. I am confident that this course will benefit all groups of people, not just client-serving teams but anyone keen to develop convincing, impactful and inspiring ways to deliver their story.
Pei San Chew
EY, Consulting Learning Senior Specialist
Venture Fundraising
Convince Investors
Turn skeptical investors into converts that open their chequebooks.
Internal Pitches
Win Internal Buy-In
Get ideas accepted and decisions made without endless back-and-forth